Tuesday, January 26, 2010

iSlate or iPad, whatever it is called, will revolutionize the printed media for ever. Steve Jobs's last act.

Tomorrow, Apple will unveil the long anticipated "latest creation", iSlate, or iPad, a tablet device that has captured enormous interest and hype in the media.

But this is not hype. If Apple can pull it off, this could be a revolutionary device that will for ever change the "printed" media as we know it. This is probably Steve Jobs last act, and maybe also the most significant one in terms of its impact.

Forget about iPhone! This iSlate thing is ten or even a hundred times bigger!

Printed media are doomed in its current forms. It is a matter of time. Since the invention of the Gutenberg printing press, this industry has not had any significant innovation. Yes, you may say Xerox was pretty big. And, color was available a few decades ago. Other than that, the printed media have remained static for hundreds of years.

This will change. The iSlate will enable a whole new experience. Not only the content can be dynamic and real time, it can also be presented to readers/viewers in multiple forms: audio, video, text, or hyperlink. It is going to be a whole new experience.

Imagine you read the latest Wall Street Journal: the stock quotes page can be updated in real time. If you click on it, the stock chart will pop up. Don't know what "CDS" means, just click on it. The interview with President Obama now can be both text and video.

Imagine you are reading a travel magazine: all the beautiful photos and video clips are now just one-click away. Not to mention the targeted advertising that gives you latest deals in vacation.

And best of all, a lot of rain forest will be saved!

Believe me, this iSlate thing is huge! Apple will dominate the media industry for years to come.

Disclaimer: I am a shareholder in Apple common stock.

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